Because when you think about it, the things we create, be it music, art, film, fashion, or organic vegan butter sculptures if that’s your thing, they’re generally shaped by our interests, tastes and personal experiences. Sadly our all-powerful creative minds can really only bring so much to the table on their own. But when we collaborate with other people, they bring their own experiences into the fold, which can lead to new and innovative ideas, like gluten-free organic vegan butter sculptures. And who wouldn’t want one of those, amiright?!?
Collaboration is nothing without chemistry. You just can’t force it. But when it does work out, when it happens naturally, it can lead to some pretty interesting work. That seems to be one of the major premises for Twin BroBro, which is made up of two Ramen-loving, New York city slickers: Maclean Jackson (writer) and Stephen K. Schuster (artist and photographer). It all started back in 2006 when the two of them were working at Mass Appeal Magazine. At the time, Jackson was a Lifestyle Editor and Editor in Chief while Schuster was a Photo Editor.
“Those were great experiences where we worked together well and made each other better,” explains Jackson. Eventually they both left their respective posts, but stayed in touch, sharing their side projects with each other and preserving the friendship. By 2011, Twin BroBro started to take shape.
“TBB evolved out of [our] collaborative friendship at Mass Appeal,” says Shuster. “We were both helping each other with personal projects for years after – Maclean Living in Portland doing WK12, me going to grad school in New York… and when Mac moved back to NY we zoned in on working more together.”